Case StudyDani Comarbusiness model, business transformation, small business, effectiveness, purpose, brand utility, public relations, marcel, france, europe, carrefour, retailer, supermarket, retail, trade, trade programme, strategy, award-winning, society, incentives, experience

Act for Food

Case StudyDani Comarbusiness model, business transformation, small business, effectiveness, purpose, brand utility, public relations, marcel, france, europe, carrefour, retailer, supermarket, retail, trade, trade programme, strategy, award-winning, society, incentives, experience
Act for Food

’Acts, not ads‘ is the new model. And Carrefour took it really seriously. Not just a campaign but a whole business transformation that involved changing things internally and externally, from converting regular farmers into organic, to lobbying for changing unfair laws. Apt winner of the first Cannes Lions 2020/21 Creative Business Transformation Grand Prix.

Creative Consultant and Workshop Facilitator

Case StudyDani Comartrade programme, trade, technology, digital, creative commerce, retail, retailer, online retail, sme, small business, promo, mobile, draftline, colombia, latina, av inbev, experience, society, incentives, award-winning

Tienda Cerca

Case StudyDani Comartrade programme, trade, technology, digital, creative commerce, retail, retailer, online retail, sme, small business, promo, mobile, draftline, colombia, latina, av inbev, experience, society, incentives, award-winning
Tienda Cerca
Case StudyDani Comarevent, public relations, purpose, experience, technology, social media, society, personalisation, choice, incentives, game, gamification, award-winning, bbdo, belgium, europe, decathlon, sports, esports, retailer, cannes lions 2022, creative strategy, creative solution

The Breakaway

Case StudyDani Comarevent, public relations, purpose, experience, technology, social media, society, personalisation, choice, incentives, game, gamification, award-winning, bbdo, belgium, europe, decathlon, sports, esports, retailer, cannes lions 2022, creative strategy, creative solution
The Breakaway