Case StudyDani ComarFebruary 15, 2019online retail, app, mobile, promo, dentsu, china, asia, pinduoduo, retailer, fun, digital, creative commerce

Oil Hijack

Case StudyDani ComarFebruary 15, 2019online retail, app, mobile, promo, dentsu, china, asia, pinduoduo, retailer, fun, digital, creative commerce

‘Shazam’ the ubiquitous sound of oil cooking anywhere in China for a tasty discount on popular e-commerce site.

Dani Comar

Creative Consultant and Workshop Facilitator