Case StudyDani Comarbehaviour, award-winning, rural, field, event, sponsorship, experiential, india, asia, ddb, ddb mudra, nutralite, fmcg, spread, public health

Pray to Lose

Case StudyDani Comarbehaviour, award-winning, rural, field, event, sponsorship, experiential, india, asia, ddb, ddb mudra, nutralite, fmcg, spread, public health
Pray to Lose

A healthy spread broke all conventions by turning a punchy god into a six-pack idol to nudge people into making healthy commitments. Brave, relevant and effective. It won the Red Dragon of Asia at the recent Promotion Marketing Awards of Asia.

Creative Consultant and Workshop Facilitator