Case StudyDani ComarJune 23, 2021creative commerce, technology, event, sponsorship, brand utility, promo, mobile, gwp, sports, fcb, usa, north america, michelob ultra, beer, beverages (alcoholic), experience, fun, personalisation, award-winning, nba, microsoft Courtside Case StudyDani ComarJune 23, 2021creative commerce, technology, event, sponsorship, brand utility, promo, mobile, gwp, sports, fcb, usa, north america, michelob ultra, beer, beverages (alcoholic), experience, fun, personalisation, award-winning, nba, microsoft