McWhopper

Case StudyDani ComarJune 25, 2016product, behaviour, y&r, new zealand, pacific, oceania, burger king, retailer, fast food, qsr, award-winning, reframing, society, pr

McWhopper

Case StudyDani ComarJune 25, 2016product, behaviour, y&r, new zealand, pacific, oceania, burger king, retailer, fast food, qsr, award-winning, reframing, society, pr

An Open Letter from Burger King to McDonald’s to come together for World Peace Day. Cannes 2016 Media Grand Prix.

Dani Comar

Creative Consultant and Workshop Facilitator