The Salt You Can See
![The Salt You Can See](https://images.squarespace-cdn.com/content/v1/5102c9cce4b0ef23f0dcf6a8/1438047562748-CQYW77KWSF9WXETC2WLR/image-asset.jpeg)
Instant ongoing feedback influences behaviour. Yet, the solution does not need to be always hi-tech. Like this great idea from Fundación Favaloro to warn people about the high consumption of salt in everyday meals. It’s got a Cannes Promo & Activation Gold Lion among many others.
![](https://images.squarespace-cdn.com/content/v2/namespaces/memberAccountAvatars/libraries/5102c9cce4b0ef23f0dcf6aa/762cdc638a394852a291711fc6fc600e/762cdc638a394852a291711fc6fc600e.jpeg?format=300w)
Dani Comar
Creative Consultant and Workshop Facilitator