Tweet to Eat
![Tweet to Eat](https://images.squarespace-cdn.com/content/v1/5102c9cce4b0ef23f0dcf6a8/1410399861754-8PTF5B4PCU78ZF5ZNM17/image-asset.jpeg)
To introduce its new line of incredible flavors, Walker’s Crisps transformed a bus stop in a very special vending machine. Paying with a tweet is not new, but the level of detail and interaction between a ‘trapped’ Gary Lineker and the audience is really a step up over anything seen before.
![](https://images.squarespace-cdn.com/content/v2/namespaces/memberAccountAvatars/libraries/5102c9cce4b0ef23f0dcf6aa/762cdc638a394852a291711fc6fc600e/762cdc638a394852a291711fc6fc600e.jpeg?format=300w)
Dani Comar
Creative Consultant and Workshop Facilitator